Buzzing Communities: How to Build Bigger, Better, and More Active Online Communities. Richard Millington
"Rocking Communities" offers a clear process for building thriving online communities. This book combines centuries of proven science, dozens of real-world examples, practical advice, and trusted community-building techniques. The step-by-step guide includes a lifecycle to track your progress and a framework for managing your organization's community efforts. This book will help you:
- Understand what your community members really want.
- Dramatically increase the number of new members who become regular members.
- Avoid the mistakes most organizations make when they try to build online communities.
- Design a fantastic, user-friendly website for your members.
- Grow your online community to critical mass and beyond.
- Engage members and keep them engaged in your community.
- Measure the return on your community investment and explain the benefits to your organization.
