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The Indispensable Community: Why Some Brand Communities Thrive When Others Perish
"Indispensable: How to Build and Lead a Thriving Community" is a book written by Richard Millington. The book covers the fundamentals of building and managing a successful community, including how to attract new members and retain existing ones, how to create and maintain a community culture, how to communicate effectively with members, and how to resolve conflicts. The book provides practical advice and tools for implementing these principles, as well as examples of successful communities that readers can emulate.

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